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RoundSparrow 🐦RoundSparrow
2024-12-21





'The Shit is the Message" Payload? (Marshall McLuhan reference)

RoundSparrow 🐦RoundSparrow
2024-12-21

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vanityfair.com/news/story/repu

RoundSparrow 🐦RoundSparrow
2024-12-19

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"Much easier to be a cynic than to deal with complexity. Better to say everything is bullshit than to try to look into enough things to know where you are. Better to say everything is just… silly, or pointless, than to try to look into systems of this kind of complexity and into situations of the kind of complexity and ambiguity that we have to deal with now." -

rickroderick.org/304-marcuse-a

RoundSparrow 🐦RoundSparrow
2024-12-18

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lareviewofbooks.org/article/no

"In the modern day, the well-being of bulls can be just as important to politics as any of the above."
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Is it animal rights or potholes? Gay marriage or the environment? A country of 20 million, he estimates, needs 70 to 80 types of these targeted messages. Social media allows him to target messages with an accuracy a Pavlovsky could only have dreamed of in the 1990s. Borwick’s job is then to connect individual causes to his campaign, even if those connections might feel somewhat tenuous at first. In the case of the vote to leave the EU, Borwick confessed that the most successful message had been about animal rights. Vote Leave argued that the EU was cruel to animals because, for example, it supported farmers in Spain who raise bulls for bullfighting. Even within the “animal rights” segment, Borwick targeted more narrowly, sending graphic ads with mutilated animals to one type of voter, and more gentle ads with pictures of cuddly sheep to another. In the years since the referendum, Britain has been trying to work out which ideological reasons drove the vote. Was it nationalists standing up to globalists? Or was it socialism fighting neoliberalism? Was it all because of immigration? Austerity? Of course all of these issues were important. But the search for a single grand ideological narrative misses the point. In the modern day, the well-being of bulls can be just as important to politics as any of the above.

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