Lmst

#Meta altered its #adtransparency tools to reduce the visibility of #scam #advertisements, particularly in response to regulatory scrutiny in #Japan. Instead of implementing universal #advertiserverification, which could have significantly reduced #scamads but also revenue, Meta focused on #manipulating search results to make #fraudulentads less discoverable. https://interestingengineering.com/culture/meta-scam-ads-ad-library-regulatory-scrutiny?eicker.news #tech #media #news

Meta removes 134 million scam ads in 2025 amid expanding fraud crisis: Meta announces extensive anti-scam measures at Global Anti-Scam Summit, removing 134 million scam ads in 2025 while user reports decline 50% over 15 months. https://ppc.land/meta-removes-134-million-scam-ads-in-2025-amid-expanding-fraud-crisis/ #Meta #ScamAds #AntiScam #FraudPrevention #DigitalSafety

Bei welchem Umfang am #Mittäterschaft wird ein #Unternehmen als "#KriminelleVereinigung" verboten bzw. ab welchem #Umsatz wandern die Entscheider*innen wie Mitarbeiter*innen in #Knast?

Weil #NSAbook aka. #StasiBook aka. #Facebook aka. #Meta hat kein Problem damit >$16.000.000.000,-- mit #ScamAds zu machen, wohlwissend dass es #Scammer sind und dass deren #Werbung auf #Facebook dazu dient Leute abzuzocken.

Solange es dafür nur #Geldstrafen für #ShitBook gibt wird sich daran auch nix ändern!

Hier wären #Regulatoren wie @EUCommission, @bsi & Co. gefragt, denn wenn ein Konzern >32% aller #Betrug|sfälle in den #USA mitverantwortet kann kaum wer sich hinter #OCILLA aka. #Providerprivileg verstecken - schon garnicht wenn z.T. 500+ Beschwerden pro Account (!!!) notwendig sind um entsprechende Sperrungen zu verursachen.

Aber wehe mensch Bekennt sich zur #FGDO & #Grundgesetz durch posten von "Ich bin #Antifa!", dann ist der Account eingestampft!

> Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, documents seen by Reuters show [1]. And the social media giant internally estimates that its platforms show users 15 billion scam ads a day. Among its responses to suspected rogue marketers: charging them a premium for ads – and issuing reports on ’Scammiest Scammers.’
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> Meta internally projected late last year that it would earn about 10% of its overall annual revenue – or $16 billion – from running advertising for scams and banned goods, internal company documents show.
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> A cache of previously unreported documents reviewed by Reuters also shows that the social-media giant for at least three years failed to identify and stop an avalanche of ads that exposed Facebook, Instagram and WhatsApp’s billions of users to fraudulent e-commerce and investment schemes, illegal online casinos, and the sale of banned medical products.
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> On average, one December 2024 document notes, the company shows its platforms’ users an estimated 15 billion “higher risk” scam advertisements – those that show clear signs of being fraudulent – every day. Meta earns about $7 billion in annualized revenue from this category of scam ads each year, another late 2024 document states.

Due to network effects, I am largely constrained to using Meta's product WhatsApp. Unlike WhatsApp, I do not have the Facebook or Instagram app installed on my mobile devices.
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1. https://www.reuters.com/investigations/meta-is-earning-fortune-deluge-fraudulent-ads-documents-show-2025-11-06

#Meta #Facebook #WhatsApp #ScamAds #DigitalMarketing

Facebook Scam Ads: Meta reportedly made RM75.8 bil from scam ads in 2024, ignored 96% of user scam reports #digitallife #facebook #facebookscamads #instagram #mcmc #meta #news #scam #scamads #socialmedia #socialmediaregulation #whatsapp

https://soyacincau.com/2025/11/10/facebook-meta-scam-ads-report-usd-16-bil-ignored-user-scam-report/

Meta charged suspected fraudsters premium rates while earning billions from scam ads: Meta projected $16 billion in 2024 revenue from scam ads while charging suspected fraudsters higher prices through penalty bids, internal documents reveal. https://ppc.land/meta-charged-suspected-fraudsters-premium-rates-while-earning-billions-from-scam-ads/ #Meta #Fraud #ScamAds #DigitalMarketing #AdRevenue

Truyền thông Mỹ công bố tài liệu nội bộ Meta, cáo buộc tập đoàn thu hàng tỷ USD mỗi năm từ quảng cáo lừa đảo và hàng bị cấm. Điều gì đang xảy ra đằng sau các thuật toán? #Meta #ScamAds #QuảngCáoLừaĐảo #AnNinhMạng #CôngNghệ

https://vietnamnet.vn/meta-bi-cao-buoc-thu-hang-ty-usd-tu-quang-cao-lua-dao-2460717.html

"Meta internally projected late last year that it would earn about 10% of its overall annual revenue – or $16 billion – from running advertising for scams and banned goods, internal company documents show.

A cache of previously unreported documents reviewed by Reuters also shows that the social-media giant for at least three years failed to identify and stop an avalanche of ads that exposed Facebook, Instagram and WhatsApp’s billions of users to fraudulent e-commerce and investment schemes, illegal online casinos, and the sale of banned medical products.

On average, one December 2024 document notes, the company shows its platforms’ users an estimated 15 billion “higher risk” scam advertisements – those that show clear signs of being fraudulent – every day. Meta earns about $7 billion in annualized revenue from this category of scam ads each year, another late 2024 document states.

Much of the fraud came from marketers acting suspiciously enough to be flagged by Meta’s internal warning systems. But the company only bans advertisers if its automated systems predict the marketers are at least 95% certain to be committing fraud, the documents show."

https://www.reuters.com/investigations/meta-is-earning-fortune-deluge-fraudulent-ads-documents-show-2025-11-06/

#Meta #Facebook #Instagram #WhatsApp #Spam #AdTech #SocialMedia #OnlineScams #ScamAds

A #Reuters report reveals that #Meta, the parent company of #Facebook, #Instagram, and #WhatsApp, has profited from #scamads for years. The company allegedly prioritised revenue from these #ads, even when aware of their #harmful impact on users. Despite efforts to combat #fraud, Meta’s approach has been criticised for being too slow and prioritising AI development over user safety. https://arstechnica.com/tech-policy/2025/11/bombshell-report-exposes-how-meta-relied-on-scam-ad-profits-to-fund-ai/?eicker.news #tech #media #news

Bombshell report exposes how Meta relied on scam ad profits to fund AI https://arstechni.ca/gFUH #onlineadvertising #onlinescams #Instagram #Facebook #whatsapp #scamads #Policy #meta #AI

Meta's internal docs reportedly show billions in revenue from scam ads, with policies that let 'bigger spenders' accrue 500+ strikes before action. Guess some 'bugs' are just features... of their balance sheet? 😬 What's your take on platforms profiting from fraud?

#TechEthics #ScamAds #Meta #SocialMedia #BigTech

Meta Scandal: $16 Billion Ad Scam Revenue Exposed

Meta reportedly earned $16 billion in 2024 from scam ads, sparking global outrage and deeper regulatory scrutiny.

https://www.olamnews.com/technology/3148/meta-ad-scam-revenue-16-billion-exposed/

Instagram & Facebook, which blocked news links in Canada, are now hosting hundreds of scam ads impersonating news outlets ahead of Canadian elections. 🚨📰 #Instagram #Facebook #ScamAds #CanadaElections #TechNews #FakeNews #SocialMedia #ElectionIntegrity #DigitalSecurity

#LetterOfTheWeek
#Socialmedia #platforms need to do more against scam ads
"I've been actively reporting #scamads whenever I see them on #Meta’s platforms. The response I often get thru e support ticket is tt these ads aren't removed bec they didn't contravene guidelines.. When users actively report #scam #advertisements but e #platform doesn't remove them, it seems to be #wilfulmisconduct by e platform.. Is there any way to strengthen the #law to penalise such behaviour"
https://www.straitstimes.com/opinion/forum/forum-social-media-platforms-need-to-do-more-against-scam-ads

Just over a year ago, the two ads that I saw in the most prominent spot on Facebook’s Web site–at the top-right corner–had me think for a moment that I was seeing double. They mimicked the notifications, messages and menu buttons above, a form of impersonation banned by ad-standards policies at online platforms that want to stay in business.

The “Using Meta Intellectual Property and Licenses” page, linked to from Meta’s ad-standards page, makes that much clear. The text there bans content depicting Meta user interfaces in a manner that:

Is an inaccurate depiction of the current appearance, features, or functionality of the products.
Modifies the user interface in any way, such as adding special effects, interference or animation.
Uses elements of the user interface separately or individually
Does not depict the user interface within the context of a relevant device like a mobile or desktop.

And the text of these ads–each saying I had new messages, with a link to a .shop address below–also seemed an unambiguous case of deceptive behavior. I filed a report but don’t remember what Facebook did with it and can’t check anyway, because there’s no record of my report in Facebook’s “Support Inbox.”

I do, however, know what Facebook did when I reported two new ads last week that took this deceptive template and twisted it to suggest that my Facebook account was in danger, as you can see in the image above. The response to both of my reports, received Wednesday morning: “We didn’t remove the ad.”

This should have been an easy call. Advertising policies should rank among the top rules at an advertising-supported platform–having some ads look like scams makes readers wonder how many other advertisers are trying to rip them off and pollutes the well for legitimate businesses.

(I could say the same about the garbage ads that keep crawling out of the programmatic-advertising cesspool, but that’s another post.)

But while I’m dismayed to see Facebook trip over its own shoelaces this badly, I am not susprised. So much of the user experience on that platform now–the incessant suggestions that I join groups and follow pages tangentially related to my interests, the increasingly ad-dense layout of my feed, the chaotically-sorted algorithm that reveals friends were in town days after they left, the scattershot “People You May Know” suggestions–speaks to no higher priority than trying whatever might momentarily push #engagement.

Inconveniently enough, Facebook remains the leading place online for me to see what most friends and family are up to, followed more or less by Instagram. So this company continues to get its chances to monetize my eyeballs.

I can, however, choose where I try to promote my own work. And Facebook left that list years ago, because of the reasons above and because of this company’s history of rug-pulling newsrooms. My public page that once seemed like a valuable bit of reader outreach might as well be covered in cobwebs; I last posted anything there in April, a link to a PCMag story about Meta’s content-moderation machinery running amok that closed with a reminder to look me up on Patreon. These days, I can’t even be bothered to delete the scam notifications on my page from fraudsters impersonating Facebook support staff.

In other words: Don’t even think of suggesting that I put more time into Threads.

https://robpegoraro.com/2024/10/03/facebook-ad-standards-look-like-yet-another-area-where-meta-has-lowered-its-standards/

#advertisingPolicies #advertisingStandards #engagement #facebook #FacebookAds #fakeAds #meta #onlineAds #rules #scamAds