#storesign

Hilary PalménHilary@typo.social
2024-09-29

#StoreSign
#ALLCAPS
#3D
#SanSerif
#Lettering
#GestaltPrincipleContinuity
#FontsInTheWild
This letterer has used thr Gestalt visual principle of continuity to give the impression of each letterbeing layered on a different coloured version of itself white on red on pink) creating a 3D effect. Very cool!

Photograoh of a tall rebrick 1800s town house with a store on thr ground floor. The storesign is colored allcaps designed as if each letter is a 3 layer cake with white on the top then red, then pink below
Hilary PalménHilary@typo.social
2024-09-15

Jane Laundromat in Greenwich village has a very striking typeface for Laundromat. It has lovely curves on all the corners of the letters and the terminals are squared off like cutting a ribbon. I cant work out the logic for when an angle is a curve, and when it is rounded. Does this break some rules? The relationship between N M and U is interesting
#ALLCAPS
#StoreSign
#Lettering
#Manhattan
#LowStrokeContrast
#SquareTerminals
#CurvedStrokes
janelaundromat.com/
#FontsInTheWild
#Laundromat

Photograph of a storefront in Greenwich village. A green store sign says "Laundromat" in whote ALLCAPS
Transatlantikatransatlantika
2023-01-07

Our redesign of the Leonardo glassware logo has been in use for over 10 years now! So proud of this and we think it looks pretty fresh still. This is their retail signage in Munich.
transatlantika.co/leonardo


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