Adform Appoints Former HR VP Dovilė Buinickaitė as Senior VP
Adform promotes Dovilė Buinickaitė to Senior Vice President, People and Culture, to lead global talent strategy, enhance leadership development, and foster a high-performance, data-driven organisational culture.
http://madtechmag.com/2026/03/13/adform-appoints-former-hr-vp-dovile-buinickaite-as-senior-vp/
If you want to go beyond the usual flowers and chocolates, this guide rounds up thoughtful gifts mum will actually use and love in 2026.
From clever gadgets to cosy outdoor gear and café-quality coffee machines, there is something for every kind of mum.
http://madtechmag.com/2026/03/12/best-mothers-day-gifts-2026-thoughtful-ideas-mum-will-actually-use/
Forget discounts. Storytelling is the real driver in live shopping.
New research from Dizplai reveals 47% of viewers buy based on a compelling product story – and satisfaction stays high long after the purchase.
Learn how brands can capture the persuadable majority and boost loyalty.
International Women’s Day 2026: Women in adtech share why “Give to Gain” matters for the future of the industry
Industry leaders from Magnite, Uber Advertising, RTB House and more share their views on International Women’s Day 2026 and why the “Give to Gain” theme matters for women in adtech, AI and digital marketing.
http://madtechmag.com/2026/03/08/women-adtech-international-womens-day-2026-give-to-gain/
The best acts of generosity are often the smallest.
Cadbury’s latest ‘Made to Share’ campaign captures those everyday moments we rarely notice but always appreciate.
AI is shaping everything from our safety to our opportunities.
But what happens when women aren’t in the room designing it?
This International Women’s Day, experts warn the consequences of AI bias are already appearing.
Read more.
http://madtechmag.com/2026/03/06/why-ai-still-isnt-working-for-women/
35% of designers say the most important factor in service design is also the most ignored. Human emotion.
Designit’s latest research reveals why empathy could be the difference between friction and loyalty.
Read more below.
Cyber risk is now business leaders’ biggest fear.
Yet few believe AI will deliver on its promises. New research from Zero100 exposes the gap.
Launching a space-themed rollercoaster with a $90m investment?
You don’t run a standard ad campaign.
adam&eve\TBWA’s ‘Calling All Heroes’ turns families into space recruits for LEGOLAND’s new Galacticoaster — blending storytelling, play and participation into one big brand moment.
Domino’s is making a bold move beyond pizza.
Its new CHICK ’N’ DIP launch turns global flavours into unforgettable characters — and signals a major play in the fast-growing chicken category.
Here’s why it matters for brand strategy, creativity and growth.
Maternal health AI startup Matresa has raised £315,000 to tackle one of the UK’s most urgent healthcare challenges.
The platform aims to deliver personalised, preventative support from conception through postpartum.
Full story below.
Great Western Railway Revives South West & Wales Myths in New Famous Five Campaign with adam&eveTBWA
New Year Upgrades: Best Tech & Wellness products for 2026
From wearable health trackers and LED skincare to productivity apps and smart commuter gear, these tech, wellness and lifestyle products are helping define healthier, smarter living in 2026.
http://madtechmag.com/2026/02/23/new-year-upgrades-best-tech-wellness-products-for-2026/
AI is reshaping digital audio advertising.
Audion has launched a new AI agent designed to turn campaign objectives into fully optimised audio strategies — automatically.
From media planning to performance optimisation, Audion AI promises measurable outcomes, not just impressions.
Read more.
Rock & Roll Hall of Fame Launches Reimagined RockHall.com with Grow, Creating an Immersive Digital Home for Rock & Roll History
The Rock & Roll Hall of Fame unveils the new RockHall.com, created with digital experience agency Grow. Explore 400+ Inductees, iconic performances, interactive storytelling, RRTV, and immersive sonic connections in a dynamic online rock & roll destination.
Eddie the Eagle meets Olympic nostalgia.
Readly launches its first-ever Winter Olympics retro series with the Evening Standard.
Winter isn’t meant to be spent indoors.
Corona Cero and Britain’s Winter Olympians invite the nation to reconnect with nature in ‘Dear Nature’.
AI confidence is at an all time high.
So are sovereignty and data risks.
VivaTech’s 2026 Confidence Barometer reveals the paradox shaping the future of tech adoption.
Crying cafés. Rent-a-friends. Professional cuddling.
These “weird” businesses aren’t gimmicks; they’re signals of where consumer demand is heading.
What does it take to prove a memory app actually works? 🎢
A Guinness World Record. On a rollercoaster.
Here’s how memoryOS stress-tested learning...literally.