Absolutely brilliant campaign from Pressbyran for #Kanelbullensdag in #Sweden . It involved creating a fictitious trade union and a convincing lobbying campaign demanding to move this year's cinnamon rolls day by one day to a weekday.

👉 Flytta kanelbullens dag https://share.google/1Tv0NNyvy4IMdaba9

#Advertising #Billboards #AdvertisingCampaigns #Creatives ​#MarketingGenius #PRStunt

IAB Italia releases digital sustainability white paper addressing carbon emissions: Italian industry association outlines framework for measuring and reducing environmental impact of digital advertising campaigns. https://ppc.land/iab-italia-releases-digital-sustainability-white-paper-addressing-carbon-emissions/ #DigitalSustainability #CarbonEmissions #IABItalia #EnvironmentalImpact #AdvertisingCampaigns

TV ads used to be quite fun. These days, they seem to want to irritate or provoke rather than make us laugh. (See my list below, especially the "I put too much sugar in my spaghetti sauce" one, after which Galaxy AI comes up with an utterly disgusting tomato biscuit recipe.)

It makes me want to avoid any products they're selling. (Definitely the cremation and funeral plan ads I get served a LOT. Thanks.)

I wonder who comes up with that stuff and how much they're getting paid for it?

My bugbears:

- Domino-hoo-hoo
- Tesco-Whoosh
- GalaxyAI - "Too much sugar in my bloody spaghetti sauce"
- All hygiene products
- All perfume ads

Anyway. Which ones could you do without?

#Ads #TVAds #Advertising #UKTVAds #Marketing #AdvertisingCampaigns #Irritating #IrritatingAds