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An October 1, 1978 newspaper article looking back on the history of the Holst Sons Co. Department Store (Holst Cheap Cash Store), which was located between 506 and 442 E Main Street in Mishicot, Wisconsin.
Full article text:
Herald-Times-Reporter, Manitowoc-Two Rivers, Wis.
Sun., October 1, 1978
Fashions, shopping habits change through the years
The Holst family of Mishicot posed in 1894 for this picture in front of the Holst Cash Store
Early-day general store remembered in Mishicot
The Holst General Store in Mishicot was a village landmark for nearly a century. These pictures, shared with Herald-Times-Reporter readers by Mrs. Tony Schultz of 1316 Hamann Road, Manitowoc, a niece of the late Nora and Hugo Holst, show the Holst family in 1894, and interior pictures of the store showing how it looked about 1912. According to a souvenir booklet, “Compliments of A. Holst,’ and given to his customers in 1912, the business was started in 1889 “and has been steadily growing, now is one of the largest department stores in the county. “Everything is carried in the line of general –
The building has much floor and shelf space, which makes it possible to handle the capacity of business transacted here. People are attracted from miles around, and they can be assured of good selection because all departments are complete. Members of the Holst family, in the top photo, from left, were Hugo Holst, Arthur Holst, Anna Bhenke, Ruth Holst, Emma Bhenke, Mrs. Augusta Holst, Ida Bartel Luedtke, and an unidentified clerk. The store was sold to George Krause in December 1963, and he operated a store there about seven years before constructing the present Krause’s Shopping Center across Main St., and about a block east of the original location. The original store has been razed. Hattie Kadow Meineke, who worked in for the Holst store for 40 years, still resides in Mishicot.
The surviving member of the Holst family shown in the picture is Ruth Holst, now Mrs. Ruth Holst Fischer Horneck, residing in a nursing home in Sheboygan. The souvenir booklet, in addition to photos of the Holst store, contained other scenes from the village. One of them showed the interior of the Elite Theater operated by the Mishicot Amusement Co., and regarded “as the most up-to-date moving picture playhouse for a place the size of Mishicot, in the state, and perhaps the United States.” The booklet further stated, “The management — fits, but instead, for moral and up-to-date amusement, so as to boost the town. All pictures shown here are passed by The National Board of Censorship. The members of this company are all home boys. The place has an inclined floor, a feature not seen in many of our neighboring cities. The room in which the machine is operated, is lined with galvanized iron, over which asbestos is put, thus insuring perfect safety in regard to danger from fire.”
The booklet also had pictures of the State Bank of Mishicot, founded in 1910; Mishicot Telephone Co. repair crew for the company organized in 1909; power house of dam of Mishicot Electric Light and Power Plant; generators in the power house of the electric light company; water wheel and switchboard in power house; Mishicot Brewing Co., grist and saw mill; Mishicot Opera House; Mishicot baseball and basketball teams of 1912.
Tags: 1978, arthur holst, holst cheap cash store, holst store
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