Nielsen expands ad measurement capabilities with new attention tracking feature: Nielsen's latest outcomes measurement enhancement includes Realeyes' attention technology for deeper ad creative analysis. https://ppc.land/nielsen-expands-ad-measurement-capabilities-with-new-attention-tracking-feature/?utm_source=dlvr.it&utm_medium=mastodon #AdMeasurement #AttentionTracking #MarketingAnalytics #DigitalMarketing #AdTech