Search Engine Land: Organic search traffic is down 2.5% YoY, new data shows. “Organic search traffic is down just 2.5% year over year — nowhere near the 25% to 60% drops often cited in industry commentary. That’s one big takeaway from a new large-scale analysis by Graphite using Similarweb data from more than 40,000 of the largest U.S. websites.”
https://rbfirehose.com/2026/01/22/search-engine-land-organic-search-traffic-is-down-2-5-yoy-new-data-shows/#SERP
Search Engine Land: Does llms.txt matter? We tracked 10 sites to find out. “We wanted data, not debates. So we tracked llms.txt adoption across 10 sites in finance, B2B SaaS, ecommerce, insurance, and pet care — 90 days before implementation and 90 days after.”
https://rbfirehose.com/2026/01/22/search-engine-land-does-llms-txt-matter-we-tracked-10-sites-to-find-out/Ars Technica: Google: Don’t make “bite-sized” content for LLMs if you care about search rank. “Search engine optimization, or SEO, is a big business. While some SEO practices are useful, much of the day-to-day SEO wisdom you see online amounts to superstition. An increasingly popular approach geared toward LLMs called ‘content chunking’ may fall into that category.”
https://rbfirehose.com/2026/01/11/google-dont-make-bite-sized-content-for-llms-if-you-care-about-search-rank-ars-technica/
🚀 Sei davvero pronto per la #SEO del 2026 su #WordPress?
Il settore sta cambiando più velocemente di quanto Google aggiorni le #SERP.
Nel 2026 non basta più “un plugin che fa SEO”: serve un assistente intelligente capace di integrare analisi, contenuti e ottimizzazioni reali dentro WordPress.
👉 In questo articolo scopri #GetGenie AI, il plugin che sta diventando lo standard per chi lavora seriamente con SEO, content marketing e siti ad alto traffico.
#GoogleCoreUpdate
Google ha rilasciato il December 2025 Core Update, ma per chi lavora ogni giorno sulla #SEO non è stato un fulmine a ciel sereno: lo avevamo anticipato osservando volatilità in #SERP, cali improvvisi di keyword e segnali di un aggiornamento in corso.
Nel nuovo articolo del nostro blog analizziamo l’update partendo da dati concreti, esperienza diretta sui progetti e linee guida ufficiali di Google.
Leggi l’articolo https://shorturl.at/oVzrn
#AboutSolution #EEAT #DigitalStrategy
Search Engine Land: Google December 2025 core update rollout is now complete. “The third and likely final core update of 2025, the December 2025 core update, is now rolling out and complete. It started on December 11, 2025 and was completed about 18 days and 2 hours later on December 29, 2025.”
https://rbfirehose.com/2026/01/03/search-engine-land-google-december-2025-core-update-rollout-is-now-complete/
#Business #Guides
A guide to Web Guide · What our hybrid search future might look like https://ilo.im/1697j4
_____
#Google #SearchEngine #WebGuide #OrganicResults #QueryFanout #AI #SEO #SERP #Marketing
🚨Ieri #Google ha ufficializzato il December 2025 Core Update nella Search Status Dashboard!
Ma già da almeno una settimana erano visibili movimenti anomali in #SERP: cali improvvisi su interi cluster di #keyword e una volatilità difficilmente spiegabile
Ancora una volta, le SERP parlano prima degli annunci ufficiali 👀: questo conferma quanto sia fondamentale monitorare i dati in modo continuo senza limitarsi alle comunicazioni di Google.
#seo #strategiaseo #digitalmarketing #webmarketing
Search Engine Land: Google confirms it releases smaller, unannounced core updates. “Plus, a major Google core update is coming soon, which could bring significant ranking changes as it rolls out. Google added a new section to its core updates search developer documentation confirming it sometimes rolls out smaller, unannounced core updates. Google said this before, but now it’s stated […]
Activism often feeds on the same cognitive bias it tries to combat - confirmation.
Selective perception + moral certainty = ideological blindness.
Analysis of mechanisms where good intentions produce bad epistemologies 👇
https://dadalo.pl/en/posts/2024-03-activism-cognitive-biases-confirmation-bias/
#CognitiveBias #CriticalThinking #Activism #conspiracy #disinformation #google #serp
Search Engine Roundtable: Thanksgiving Google Search Ranking Update Volatility. “Google may have pushed out a Google search ranking update over the past couple of days. Although the chatter was somewhat quiet, it picked up today and some of the tools are also picking up on an update. I suspect the update and volatility started a couple of days ago, maybe on Monday, November 24th.”
Search Engine Journal: LLMs.txt Shows No Clear Effect On AI Citations, Based On 300k Domains. “A new analysis from SE Ranking suggests the llms.txt file isn’t delivering measurable benefits yet. After examining roughly 300,000 domains, the company found no relationship between having llms.txt and how often a domain is cited in major LLM answers.”
🔍 / #software / #automation / #API
The World's Fastest & Cheapest #Google #Search API
Experience unparalleled speed with our industry-leading #SERP API, delivering lightning-fast Google search results in 1-2 seconds, at an unbeatable price.
La #SEO continua a evolversi.
Il 2025 segna un punto di svolta: l’intento di ricerca si evolve, l’utente diventa ancora più centrale e il funnel richiede nuove strategie data-driven.
Abbiamo pubblicato uno articolo che spiega ciò che davvero conta per fare SEO nel 2025:
Target giusto
Contenuti rilevanti
Funnel ottimizzato
Leggi l’articolo sul nostro blog: https://shorturl.at/oYFRg
#StrategiaSEO #WebMarketing #SERP #Posizionamento #ContentStrategy #GuideSEO #digitalmarketing
Search Engine Land: Report: EU to probe Google over site reputation abuse policy. “Google parent Alphabet is expected to face a new EU investigation over claims that it demotes news publishers in search results if they run sponsored or promotional content, a significant revenue source for many media outlets.”
Co se skrývá pod kapotou #Seznamcz? #Vyznamovevektory
Některé updaty jen projdou kolem, jiné zásadné mění #SERP. Nasazení významových vektorů v 2021 patřilo k těm druhým.
https://danielberanek.cz/co-se-skryva-pod-kapotou-seznamu-vyznamove-vektory/
Serposcope: un alleato #OpenSource per dominare la #SERP di Google
#seo @diggita @opensource
https://webappsmagazine.blogspot.com/2025/10/serposcope-un-alleato-open-source-per.html
Ars Technica: AI-powered search engines rely on “less popular” sources, researchers find. “Since last year’s disastrous rollout of Google’s AI Overviews, the world at large has been aware of how AI-powered search results can differ wildly from the traditional list of links search engines have generated for decades. Now, new research helps quantify that difference, showing that AI search […]
Google shuts down DataForSEO's API cost cut in five days: Google shut down DataForSEO's SERP API cost reduction within five days, eliminating the 80% savings and removing the announcement page from the internet. https://ppc.land/google-shuts-down-dataforseos-api-cost-cut-in-five-days/ #Google #DataForSEO #API #CostCut #SERP
💡 Content + SEO synergy: Write in-depth guides 📄, target long-tail keywords 🔑, optimize headings & meta tags 🏷️, and enhance E-A-T 🌟. Regular updates & performance tracking 📊 ensure sustained growth. SEO is a marathon, not a sprint 🚀.
#SEO #ContentStrategy #DigitalMarketing #EAT #AdvancedSEO #SERP #RankHigher
Client Info
Server: https://mastodon.social
Version: 2025.07
Repository: https://github.com/cyevgeniy/lmst