#adtech

2026-02-05

We discovered compromised routers whose DNS settings had been changed to use shadow resolvers hosted in Aeza International (AS210644), a bulletproof hosting company (BPH) sanctioned by the U.S. Government in July 2025.

The DNS change meant that every device behind that router was serviced not by the local ISP’s DNS resolvers, but by the threat actor. The Aeza resolvers selectively altered the responses, allowing them to direct users to a range of malicious content, all through a DNS resolution.

This shadow network also incorporates an HTTP-based traffic distribution system (TDS), further allowing the actor to fingerprint users and funnel them to content of the actor’s choosing: affiliate advertising platforms.

The combination of an alternate DNS and TDS, along with a clever DNS trick to prevent probing by security groups, has allowed the actor to remain undetected for years. The authoritative servers will not respond to queries that include EDNS0.

#threatintel #threatintelligence #malware #phishing #scam #dns #tds #adtech #affiliateMarketing

infoblox.com/blog/threat-intel

Adtech companies flaunt cookie rules because the UK data regulator doesn't enforce them.

So why might the ICO weaken them further?

It'd make it even easier for advertisers to target people based on mental health, addictions or other vulnerabilities.

Read more ⬇️

openrightsgroup.org/blog/the-f

#adtech #dataprotection #gdpr #privacy #advertising #StopStalkerAds #ukpolitics #ukpol #ICO

The Adtech industry has learned to dodge protections against cookie tracking.

Our investigation into the Adtech company, LiveRamp, showed that they use the contact details you enter into a site as proxy trackers to identify what you do online.

Read more ⬇️

openrightsgroup.org/press-rele

#adtech #dataprotection #gdpr #privacy #advertising #StopStalkerAds #ukpolitics #ukpol #liveramp

How does a click turn into a digital stalker?

It's the work of the Adtech industry that feasts on our cookies to sell ads.

This system automatically shares our data profiles with companies thousands of times a second, across millions of sites.

Read more ⬇️

openrightsgroup.org/blog/how-d

#adtech #dataprotection #gdpr #privacy #advertising #StopStalkerAds

How does it work?

Our cookie crumbs left across the Internet form predictive profiles.

These are shared and sold in a real-time bidding system that runs automatically when you visit a website.

The ad space is auctioned based on the interests gleaned by tracking you online. Highest bidder wins.

#adtech #dataprotection #gdpr #privacy #advertising #StopStalkerAds

What about cookie consent banners?

Under UK law, you need to consent to companies tracking you. But the data regulator has been too lenient in how this is done.

That means we get hit with confusing or manipulative cookie banners.

So most people end up being tracked whether they want to be or not.

#adtech #dataprotection #gdpr #privacy #advertising #StopStalkerAds #ukpolitics #ukpol

izzy 🇨🇦 | Technically Good ✨technically_good@techhub.social
2026-02-05

A lot of folks think that "𝘁𝗮𝗶𝗹𝗼𝗿𝗲𝗱 𝗮𝗱𝘀" just means that instead of seeing advertisements for fancy outdoor jacuzzis when you're a student and also live in a studio apartment, you'll see ads for products and services actually relevant to you, like tutoring, book sales, or student discounts.

Ad-based tracking is *so much more* than that. It can reveal 𝗶𝗻𝘁𝗶𝗺𝗮𝘁𝗲 𝗱𝗲𝘁𝗮𝗶𝗹𝘀, such as where you live and work, your habits, your relationships, and/or religious affiliation.

"Le Monde’s investigation shows that the dangers of pervasive and unregulated advertising are not just a theoretical concern. The individuals identified in the investigation 𝗵𝗮𝗱𝗻’𝘁 𝗱𝗼𝗻𝗲 𝗮𝗻𝘆𝘁𝗵𝗶𝗻𝗴 𝗰𝗮𝗿𝗲𝗹𝗲𝘀𝘀: 𝗧𝗵𝗲𝘆 𝘄𝗲𝗿𝗲 𝗷𝘂𝘀𝘁 𝘂𝘀𝗶𝗻𝗴 𝗻𝗼𝗿𝗺𝗮𝗹 𝘀𝗺𝗮𝗿𝘁𝗽𝗵𝗼𝗻𝗲𝘀 𝘄𝗶𝘁𝗵 𝗻𝗼𝗿𝗺𝗮𝗹 𝗮𝗽𝗽𝘀."

This isn't just bad news for folks in high-risk, high-stakes jobs. This is bad news for everyone. It's time to bring back 𝗽𝗿𝗶𝘃𝗮𝗰𝘆 𝗯𝘆 𝗱𝗲𝗳𝗮𝘂𝗹𝘁 through meaningful regulation and 𝗶𝗻𝗱𝗶𝘃𝗶𝗱𝘂𝗮𝗹 𝗰𝗼𝗻𝘁𝗿𝗼𝗹.

proton.me/blog/ad-tech-privacy

#privacy #adTech #adSurveillance

IT InsightsITinsights
2026-02-04

🚀 IT-leiders opgelet: Ontdek de nieuwste inzichten in Google AdTech die je niet mag missen!  
itinsights.nl/zakelijke-it/goo

PPC Landppcland
2026-02-02

Google expands tag gateway reach with Akamai CDN integration: Google today added Akamai support to tag gateway, letting advertisers deploy first-party tracking via major CDN alongside Cloudflare and GCP options. ppc.land/google-expands-tag-ga

2026-02-02

🚀 Programmatic Ad Spend Is Evolving!

📈Comscore’s 2026 report shows CTV & audio leading programmatic budget growth as marketers shift from linear TV and focus on smarter cross-channel measurement & AI-driven performance. 👇

👉 thepodcasting.org/audio-and-ct

2026-02-01

OpenAI bắt đầu thử nghiệm quảng cáo trên ChatGPT từ 6 /2. Các thương hiệu được chọn phải cam kết tối thiểu 200 nghìn USD, với giá 60 USD CPM. Chương trình beta quy mô nhỏ, kiểm soát chặt chẽ nhằm đánh giá loại ads mang giá trị cho người dùng. #OpenAI #ChatGPT #QuảngCáo #AI #Beta #AdTech #Marketing #CôngNghệ #đổi_mới

adweek.com/media/exclusive-ope

2026-01-31

🚀 Podcast Ads Just Got Safer!

🎧 Acast + Barometer now offer pre-bid brand safety for programmatic podcast ads — so brands can control where ads show before buying! 👇

👉 thepodcasting.org/acast-barome

Pluralistic: Daily links from Cory Doctorow – No trackers, no ads. Black type, white background. Privacy policy: we don't collect or retain any data at all ever period.pluralistic.net@web.brid.gy
2026-01-30

Pluralistic: Threads' margin is the Eurostack's opportunity (30 Jan 2026)

fed.brid.gy/r/https://pluralis

PPC Landppcland
2026-01-29

IAB Tech Lab defines digital auction mechanics for ad buyers: IAB Tech Lab released standardized definitions for programmatic auctions on January 29, establishing common vocabulary for buyers, sellers, and platforms. ppc.land/iab-tech-lab-defines-

Glyn Moodyglynmoody
2026-01-29
Tuvoc Technologiestuvoc
2026-01-28

Retail Media Audience Extension | Exporting Retail Media Network Signal Off-Site

tuvoc.com/blog/retail-media-au

As retail media matures, audience extension is becoming essential. Explore how brands leverage retail data across CTV, mobile, and the open web to drive full-funnel performance.








2026-01-27

Why using random url shortener is killing your CTR?

Simple psychology — people don't trust random strings anymore. Too many phishing scams trained them to hesitate.

"yourname.snip.now/offer" looks different than "bit.ly/3xK9mQ2"

One you want to click. The other you want to check first.

Personal subdomain is free on all plans. Just so you have it.

Get your branded domain → snip.now/

#SmartLinks #CTR #SnipperLink #DigitalMarketing #AdTech

Screenshot of the Snipper Link web dashboard in dark mode, open to the “Custom Domains” section. The left sidebar shows navigation items like Dashboard, Links, Analytics, Domains (selected), A/B Tests, QR Codes, and Settings. The main panel displays a verified primary domain, “acme.snip.now,” with SSL active and 47 links using it. To the right, a “Pending Verification” card shows “shop.mybrand.com” with required DNS CNAME setup details. Below, a comparison explains “Why Branded Links?” showing a generic link with a 2.1% average CTR versus a branded link with a 5.8% CTR (+176%), emphasizing improved trust and performance.
2026-01-27

The Supreme Court will hear Salazar v. Paramount Global, a case poised to resolve a circuit split on whether email newsletter subscribers qualify as “consumers” under the VPPA.

#Litigation #VPPA #AdTech
zwillgen.com/litigation/suprem

Tuvoc Technologiestuvoc
2026-01-27

Building a Retail Media Network | Sponsored Products & Vendor Portals

tuvoc.com/blog/build-retail-me

Retail Media Networks are redefining how brands monetize first-party data. Learn how to build scalable sponsored product ads, vendor portals, and data-driven ad infrastructure for modern retailers. A must-read for AdTech and eCommerce leaders.









 

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