#plg

2026-01-30

Mô hình PLG (Product-Led Growth) đang dần hết thời khi chi phí thu hút khách hàng (CAC) tăng vọt 40%. Trong kỷ nguyên AI, việc sao chép tính năng chỉ mất vài ngày, nhưng xây dựng kênh phân phối mất hàng năm.

Điểm cốt yếu:
- Đừng chỉ tối ưu tính năng, hãy sở hữu cộng đồng.
- Kênh phân phối (Distribution) là lợi thế cạnh tranh mới.
- Rủi ro lớn nếu >40% lượng khách đến từ một nguồn duy nhất.

#SaaS #PLG #Marketing #Growth #Startup #KinhDoanh #CongNghe #PhanPhoi

reddit.com/r/SaaS/comm

2025-12-15

《矽谷爆紅!產品驅動成長策略》:PLG的目標是「先創造價值,再從中變現」

精選書摘 2025-12-15 20:00:00 CST
作者是矽谷企業家暨哈佛MBA,並開設全球首門專門探討該主題的MBA課程,告訴讀者如何透過「免費增值」(Freemium)取代傳統的行銷漏斗,在一開始透過免費但好用的產品網羅最多用戶。
https://www.thenewslens.com/article/261853
#慷慨 #書摘導購 #Freemium #矽谷爆紅!產品驅動成長策略 #免費增值 #Product-Led Growth #指標 #Dave Boyce #同理 #商業模式 #職場 #PLG

2025-12-09

"Thử nghiệm 18 tháng cho nền tảng miễn phí (PLG): 12.400 tài khoản free, 2,1% chuyển đổi trả phí (261 khách), 180 lượt đăng ký từ giới thiệu. Doanh thu $47K nhưng chi phí $40K (hỗ trợ, marketing). PLG không hiệu nghiệm vì sản phẩm không viral, khó giữ người dùng. Sau khi hạn chế tính năng free & điều chỉnh model, tỷ lệ chuyển đổi lên 3,8%. Cần cân nhắc kỹ trước khi dùng free tier! #PLG #SaaS #Marketing #TangTruongSanPham #KienThucKinhDoanh"

reddit.com/r/SaaS/comments/1pi

2025-11-17

PLG giúp giảm chi phí tiếp cận khách hàng, phù hợp thị trường SMB & công nghệ cao (Slack, Notion). SLG cần thiết để chốt hợp đồng lớn với doanh nghiệp. Xu hướng thành công hiện nay: Product-Led Sales – kết hợp tự dùng (PLG) và hỗ trợ bán hàng (SLG) khi khách có nhu cầu. Bạn dùng chiến lược nào? #PLG #SLG #GrowthStrategy #ProductLedSales #ChiếnLượcTăngTrưởng

reddit.com/r/SaaS/comments/1oz

2025-10-03

Khám phá khởi nghiệp tự tài trợ (bootstrapping) với các tiêu chí: chi phí ban đầu thấp, tập trung vào PLG, giải quyết vấn đề cá nhân có thể mở rộng cho nhóm/doanh nghiệp, dễ onboard. Tìm kiếm người đồng hành cùng tư duy khởi nghiệp tự tài trợ. #bootstrapping #startup #PLG #khởinghiệptựchủ #SaaS

reddit.com/r/SaaS/comments/1nw

2025-09-21

Charlie Kirk called Simone Biles a “national disgrace” in 2021. She stayed silent—while he wallowed in hate, she built a legacy he’ll never touch. 💪✨ Now she speaks. To everyone exposing his racism and nonsense: keep shouting the truth. Simone wins. He’s forgotten. #SimoneBiles #PLG . #Resilience

2025-09-12

PLG (Product-Led Growth) không phải là "hack" mà là cách SaaS hoạt động hiện nay: Khách hàng muốn tự trải nghiệm sản phẩm trước khi mua.

Các giai đoạn của PLG:
- Nhận biết
- Đăng ký
- Kích hoạt
- Chuyển đổi
- Duy trì
- Mở rộng

Giai đoạn kích hoạt và duy trì là quan trọng nhất để tránh "rò rỉ" khách hàng.

#SaaS #PLG #ProductLedGrowth #tăngtrưởng #kinhdoanh

reddit.com/r/SaaS/comments/1nf

2025-06-07

#wowdw diese Woche trafen sich eine Lehrkraft und die Leitung des regionalen Kompetenzzentrums mit mir zur Vorbereitung einer #PLG „Persönlichen Lern-Gemeinschaft“. #wow der Austausch war so tiefgehend und inspirierend. Ich freue mich schon auf

2025-04-30

Pearl Gull Iron ( #PLG ) has released " Quarterly Activities/Appendix 5B Cash Flow Report " on Wed 30 Apr at 17:26 AEST #tax #government #Mining #Australia #Dividends
grafa.com/asset/pearl-gull-iro

2025-02-25
Slightly obsessed with Portland Leather Goods. Still too ADHD to take a decent pic.
#portlandleathergoods #plg
Portland Leather Goods medium crossbody bag in the color Caribbean
Viktor Nyblomqw4z1@mastodon.nu
2024-08-24

This past week I've been talking about positioning in four in four different context.

And it has reinforced my belief in three things:

1. Positioning is super freaking important to get right.

2. Positioning is super freaking hard to get right.

3. Positioning is not as complicated as you think.

#plg #Product #positioning #startups

Anthrobytes Media, LLCanthrobytes
2024-08-23

I'm talking about the Role of Content in on September 10. I'll cover what types of content are critical for driving your initiatives and how these elements work together to enhance user experience and foster organic PLG growth.
buff.ly/4cwQXyO
more

Chris Kirsch :verified: :donor:chris_kirsch@infosec.exchange
2024-07-29

Setting up a #PLG journey is surprisingly complex, involving marketing, engineering, sales, and pricing strategy. In this podcast episode with David Reske from Nowspeed Marketing, I shared some of my experiences solving for various PLG issues: open.spotify.com/episode/0bbrq

Product Peopleproductpeople@mas.to
2024-03-18

PRODUCTHEAD: Product-led growth product management (wut?)

This week’s #ProductManagement newsletter lovingly curated by Jock Busuttil (@jock) features Leah Tharin, Ravi Sinha, PLG Collective, Brian Balfour et al.

#prodmgmt #plg #growth

imanageproducts.com/producthea

Jock Busuttiljock@mas.to
2024-03-18

PRODUCTHEAD: Product-led growth product management (wut?)

This week’s #ProductManagement newsletter lovingly curated by Jock Busuttil (@jock) features Leah Tharin, Ravi Sinha, PLG Collective, Brian Balfour et al.

#prodmgmt #plg #growth

imanageproducts.com/producthea

2024-03-08
Rita / Prospect Lefferts Gardens

This is Rita. She lives downstairs and I often see her when she's out for a walk. She's the softest, sweetest girl and her mom was kind enough to let me take some portraits of her.

#dog #puppy #PLG #Brooklyn #pet #bw #monochrome
The image shows a black and white photograph of a dog looking upwards. The dog appears to have its mouth open, possibly mid-bark, yawn, or pant, revealing its teeth. The dog is standing on a wooden floor, which suggests an indoor setting. The photo captures the dog's expression and posture in a moment that conveys a sense of animation and personality.The image is a black and white photograph of a dog lying on a wooden floor indoors. The dog appears to be medium-sized, with a short coat and pointed ears, looking off to the side with its mouth open in an expression that could be interpreted as a relaxed or happy demeanor. There's a couch and some books in the background, suggesting this is a room in a home.
2024-02-13

"@Broadcom terminates @VMware's free #ESXi #hypervisor"

The end of an era, but no surprise. $AVGO is not a #PLG business w/ a 'bottoms-up' adoption GTM 🤷‍♂️

There will be gnashing of teeth tho.

Great pickup @SSharwood via @ElReg

theregister.com/2024/02/13/bro

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