Life event consumer study shows shifting brand engagement patterns: New research reveals how major life changes impact consumer behavior and brand interactions across retail categories. https://ppc.land/life-event-consumer-study-shows-shifting-brand-engagement-patterns/?utm_source=dlvr.it&utm_medium=mastodon #ConsumerResearch #BrandEngagement #MarketingTrends #RetailInsights #ConsumerBehavior

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#DigitalMarketing #MarketingTips #EmojiMarketing #ConsumerResearch #MarketingStrategy #MattKundoDigitalMarketing #GetStartedNow #Advertising #MarketingExpert #MarketingInsights

@markigra Disciplines currently supported by the Find Academics on Mastodon (https://find.sciences.social/) tool:

#Anthropology
#Archaeology
#AtmosphericScience and #AirQuality
#Bioinformatics
#Communication and #MediaStudies
#Dendrochronology
#EarthScience
#Economics
#Education
#History and #PhilosphyOfScience
#IslamicStudies / #MiddleEasternStudies/ #IslamicateStudies/ #OrientalStudies
#Law
#Marketing and #ConsumerResearch
#NuclearFusion
#OpenScience
[more...]

2/
#twittermigration #academics

The LMU Munich is hiring a Professor of #marketing / #consumerbehavior #consumerresearch (W2, 6 years/tenure track)!
(Application deadline is March 31)

Let's say, we'd love to see #QuantMethods and #openscience folk applying ;)

https://job-portal.lmu.de/jobposting/203fac161130b578117172e0fff111df2b3337de

Excited to join mastodon for a wee change! Hoping more join suit! #academic #universityofglasgow #marketing #consumerresearch #consumerculture #UofG

Who is talking about what I'm going to call #facialcodinggate?
There's suddenly an influx of criticism of #facialcoding for #emotion research in #marketingresearch & #consumerresearch.

I feel like I've been beating that drum for years. But the new #ICO report (https://ico.org.uk/about-the-ico/media-centre/news-and-blogs/2022/10/immature-biometric-technologies-could-be-discriminating-against-people-says-ico-in-warning-to-organisations/) seems to be driving the latest craze.

I feel people are missing the point though. It's not the tools. It's the people and their overestimation of #AI for use #emotionresearch.

Who's with me?
#neuroscience #psychology

Hoping that we'll soon start to see some real growth in the list of #Marketing and #ConsumerResearch Academics on Mastodon. If you'd like to be added to the list, just give me a ping! https://lpomfret.github.io/Mastodon-Marketing/

It’s a little disappointing to see that, while other academic disciplines are rapidly getting themselves established here on Mastodon, only a very small number from #Marketing and #ConsumerResearch have made the jump so far.

I'm an #academic interested in the #marketing & #publicpolicy interface around issues of #marketplace #justice. My #consumerresearch has focused on #sustainable #consumption, #mindfulness, and the #cashlesseconomy. My research methods are largely #surveys and #experiments but, with #tenure privilege, I'm pivoting to #qualitative methods.

Expect posts about things other than research (e.g. I'm neurodivergent, current affairs-obsessed, and #specialtycoffee is my "special interest"). #introduction

I apologize for the timing of this, but not for the content.

I have three questions I hope will be answered immediately -- I happily give permission to boost!

For those who have #eReaders:
1. What make and model do you have?
2. What do you like about your eReader?
3. Would you recommend that make and model to someone buying one today?

#consumerResearch

It amazes me to see people watching YouTube and other video content without rotating their mobile to view in widescreen.

Do they really prefer small 1/3 sized video? Rather hold device with one hand? Or are they so accustomed to holding their mobile vertically?

#ConsumerResearch #UX #HumanBehavior