The £1 Billion Blueprint: Scotland’s Games Action Is Ready – We Need You To Help Launch It.
Dear friends, colleagues (and the entire Scottish games community) I need to talk to you honestly about where we are – and ask for your help.
We are at the final milestone. After two years of intensive consultation, data-gathering, extensive feedback and planning, Scotland’s Games Action Plan is finished and ready for launch.
I recently had the privilege of sitting down with Business Minister Richard Lochhead and his team. I ran them through the high-level strategy, the compelling ROI, and the timeline for delivery. The meeting was a success. We are aligned on the need to move from fragmentation to a unified, £1 billion goal for Scotland’s games ecosystem by 2030.
Launching Scotland’s Games Action Plan
As many of you know, the planned launch at the Games Cross-Party Groups in September – and then November – did not take place due to conflicting parliamentary business. I’m working with the co-chairs to set new dates for the CPG in 2026, but that leaves the Games Action Plan in limbo.
I’ll be entirely honest: The Games Action Plan is too important and too urgent to wait for dates later next year. We cannot risk losing momentum or allowing this definitive community vision to be sidelined. This is not a piece of paper – it represents a vision for our future – and the enormous potential of Scotland’s whole games sector.
The Games Action Plan was built by the community – now I need to ask the community to help launch it.
A Personal Invitation: Join Us to Launch the Games Action Plan
Following the principles of the ‘Honest Architect’, I am reaching out directly to all of you – the developers, the educators, the artists, and the business leaders who believe in this vision. We are turning this hurdle into a powerful, public declaration and launch of our hard work.
We are inviting partners to co-launch the Games Action Plan in January 2026
To make this the high-impact launch this transformative strategy deserves, we are looking for partners to provide:
- A High-Profile Venue: A prestigious or highly accessible venue (e.g., a university, a tech hub, or an event space) in Dundee, Glasgow or Edinburgh that can host a professional, media and industry-focused launch event in early 2026.
- Logistical Partnership: Assistance with the small financial and logistical elements needed to make this launch professional and visible.
- Visibility & Voice: Organisations willing to stand on the stage alongside us to publicly endorse the plan and demonstrate unified support for its immediate implementation.
I am happy to offer launch partners the opportunity to have their logo in the final version of the Action Plan and a chance to actively and publicly support a project which aims to radically change the way games are understood and supported in Scotland, enable the creation of the UK’s first games ‘supercluster’ and create a billion-dollar industry within the next five years.
This Action Plan is a fully integrated system: it creates the role of a ‘Chief Games Officer‘ who will work with Scotland’s Chief Entrepreneur to guarantee high-yield funding (based on proven existing ROI models), and brings cross-sectoral innovation to the heart of the national agenda.
This is the blueprint. We have worked together (250+ companies, organisations and individuals from across Scotland, the UK and worldwide) to create the mandate. We need your help to give this transformative strategy the launch it deserves, ensuring the whole country knows the future of Scottish games is ready to begin now.
We need to act now. If your organisation wants to stand with the community and co-launch this transformative strategy in January 2026, please email me directly to discuss a partnership. The future of Scottish games starts with us.
~Brian
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